Can only Cassper #FillUp or is it patent nonsense? The experts explain

19 September 2018 - 08:00
By Leonie Wagner
Cassper Nyovest claims #FillUp is his registered trademark and has warned other artists not to use it.
Image: Cassper Nyovest/Instagram Cassper Nyovest claims #FillUp is his registered trademark and has warned other artists not to use it.

He may not own “#FillUp” just yet, but when he does, rapper Cassper Nyovest can claim damages dating back to when he first launched his application.

Since Nyovest’s team has served Tsonga artist Benny Mayengani with a notice to stop using the phrase, saying it is a trademark infringement, we look at trademark law to see who'll win.